Okay, so I've talked about what Onyx Path did wrong during the Exalted Third Edition Kickstarter. But let me be fair: Exalted Third Edition is an amazingly well crafted system. Reading it gave me a feeling different from Second Edition in all the best ways, leaving me inspired to create a whole new epic campaign for my game group in the upcoming year. In return for the criticisms, here are four things Exalted Third Edition did right:
Since its creation, Kickstarter has radically changed business. No longer are banks and wealthy individuals the sole means of making enough money to attempt a business venture - through "crowdfunding", regular people can pitch in small amounts to give creators access to the funds they need while keeping creative autonomy within their control.
Sadly, in the past few years backers of various projects have found just how bad crowdfunding can be. For me, the project that taught me just how risky Kickstarters can be was Onyx Path's "Deluxe Exalted Third Edition" Kickstarter campaign. While it seems that they are finally delivering on a campaign that is (of this writing) over two whole years late, there were many mistakes made along the way that future project creators could learn from.
Here are two of the three downfalls that you should watch before before you create a Kickstarter for your project (or warning signs to look for before you back a project):
Christopher W. Reynolds has been running Pen & Paper Role Playing Games for over 16 years. He has a knack for explaining gaming concepts to others, and loves to teach people about the games he loves so much.